Government Advocacy · Lobbying · Media Management · Stakeholder Management

A good idea on its own is not enough to win hearts and minds. You must present a compelling case that resonates with decision makers.

That’s why you need us.

Watt Advocacy & Communications will give you access the right people and can act as your trusted negotiator. Our access to key decision makers in Australia’s parliaments will help you to negotiate a win, based on the political imperatives, economic case and community benefits of your proposal.

You won't see lots of "grip and grin" photos of us with different politicians on our website. That's because we put our clients first, putting them in front of decision makers and working behind the scenes to support their advocacy goals.

Delivering results with targeted advocacy - State & Federal Government Registered Lobbyists

We are your trusted partner to achieve results with government decision makers. We have a strong track record delivering results for national peak bodies, service providers and businesses.

Whether your goal is policy change, new funding or increased influence, we can develop a strategy to achieve your advocacy goals. 

We will get you in front of the right decision makers and arm you with the most effective messages to achieve your policy and funding objectives.

Our approach to successful government advocacy is based on:

  • clear objectives about how to influence key decision makers
  • strong problem definitions and achievable solutions
  • a detailed understanding of the drivers and interests of your target audiences
  • tactics to build and maintain relationships with decision makers
  • being relentlessly factual to build trust in the integrity of your information
  • analysis on the most effective communication channels for target audiences.

Our advocacy strategies creates a compelling case for action that can:

  • redefine community consensus on contested issues
  • highlight forgotten cohorts or issues
  • define ‘winners’ or ‘losers’ in policy reforms
  • bring a personal perspective to complex issues
  • offer ‘quick wins’ to decision makers.

We can provide support to your in-house advocacy team or provide external support to achieve your policy and funding objectives.

Results across all side of politics

Watt Advocacy & Communications has a reputation for productive working relationships across all sides of politics. 

We produce advocacy strategies that harness advocacy support within major parties and with crossbench independents to maximise your opportunity for success with key decision makers.

Your advocacy plan can also include: